Felicia is a designer and entrepreneur, born and raised in Vancouver, Canada. Her lifelong passion for knitting, colour, and design led her to starting the sweetgeorgia blog in 2004.

A year later, SweetGeorgia was founded at her dining room table with nothing more than three skeins of sock yarn for sale on Etsy. Since then, SweetGeorgia has become a way of life where work and play are inseparable.

In 2017, she published her first book “Dyeing to Spin & Knit” with Interweave Press and currently, she is developing the School of SweetGeorgia to offer online fibre arts education to colour-obsessed crafters.

When she’s not playing with yarn or hunting tacos and ramen, she’s chasing her two young children around with her Oranje-loving husband.